Brand: Too Faced
Product: Shadow Insurance
Link To Product: Sephora
What It Does: This is your full-coverage insurance policy against all fading, creasing, melting, blurring, oil slicked, and hard-to-blend eyeshadow accidents. Our silicone based eyeshadow primer transforms any eyeshadow into a perfectly blendable, color-drenched, intensified version of itself, then locks it down perfectly until you take it off. This soothing formula evens out the skin tone on your lids and smoothes lines while securing a barrier between the oils of your skin and your makeup, so no shadow catastrophes will ever happen again.
Texture: like a liquid concealer or foundation
Review: This is one of the most highly rated eye primers -- and with good reason! It's formulated without parabens, sulfates, synthetic fragrances, dyes, petrochemicals, or phthalates -- as if I know what half of those mean haha. The tiniest squeeze spreads nicely and is plenty for both lids. I almost feel like this is like a regular liquid concealer -- the color is a creamy nude that neutralizes the color of your lids and takes away any "slick" instantly. It will make even the cheapest and crappiest eye shadows pop and the color lasts all day. Although the tube looks small, a little goes a long way and this it will probably last me years!